The Diabetic Corner
The first space dedicated to people suffering from diabetes, The Diabetic Corner is the innovative opportunity for the pharmacies dedicated to the daily management of diabetes and prevention of its complications.
Launched in Italy, The Diabetic Corner includes specific solutions and products to meet needs of diabetic people, specific training for the pharmacy staff, advices and educational meetings in the pharmacy for those patients who are willing to learn how to better manage. the disease. A real opportunity to improve the quality of life of people with diabetes!
Become a Partner of The Diabetic Corner
What do you offer to our partners?
Tailor made model
Scientific and commercial training kit, merchandising and marketing support
Watch this video to discover all the opportunities about The Diabetic Corner, that will be tailored to your local market!
THE DIABETIC CORNER: BENEFITS FOR PARTNERS
- Innovative Category Solution in the Diabetes market – The Distributor enters a growing competitive market with a unique category strategy in the segment.
- Comprehensive Portfolio with Pipeline – A wide portfolio ensures coverage to many niches within the Diabetes segment. The Portfolio is in constant evolution (17 Products launched in 3 years).
- Pharmacists collaborating strongly with our specialized staff – Due to the uniqueness of the category strategy, Pharmacists perceive our Field Specialists as a concrete support for the development of their own business.
- Distributors back up with training and business model know-how – The Distributor is guided by Harmonium Pharma throughout the planning, launch and implementation of The Diabetic Corner, with training and strategic advice, based on our past and present experience.
THE DIABETIC CORNER: BENEFITS FOR YOUR PHARMACY
- Differentiating value for the pharmacy – In its local community, the Pharmacy with the Diabetic Corner is perceived as an active player in the diabetes segment, compared to the traditional Pharmacy.
- Gaining the loyalty of current patients – Consultancy and support provided to current customers by both the Pharmacist and the Field Specialist (individual consultancy and groups events).
- Acquisition of new customers – Following the adoption of the Diabetic Corner, new targeted customers are attracted in the Pharmacy with the Diabetic Corner because here they can find a better value.
- Cross-selling boost – Pharmacists are trained by Field Specialists to quickly understand how to associate Harmonium Products Portfolio to the medical prescription
WHAT DOES HARMONIUM PHARMA OFFER TO ITS PARTNERS?
- Long-term partnership based on mutual trust and shared values.
- Unique products and services exclusively dedicated to diabetics patients
- Constant addition of new products based on internal R&D and licensing
- Unique Category Management Strategy in the Market
- Marketing support based on experiences from previous launches
- Good margins and profitability
- Localized packaging*
*for MOQ reached
THE HARMONIUM PHARMA PARTNER PROFILE
- Distributors with a well-developed commercial presence in their market. They don’t necessarily have to be active in the field of diabetes as long as they work closely with the pharmacy channel and have the resources and the organizational drive to expand their activities.
- Well-developed commercial structure in its trade market.
- Understanding the Harmonium Pharma portfolio as the unique solution for daily management of diabetes.
Why to become our partner?
Ugo Cosentino explains it in this video!
The Diabetic Corner products
The Diabetic Corner products help people with diabetes to manage the disease and prevent its complications. They don’t substitute insulin or hypoglycemic therapy: they are complementary because they support patients in case of hypoglycemia, for the prevention of lipodystrophy, for foot care, to remember the last insulin injected, to relieve pain in the fingertips caused by blood glucose measuring, for the prevention of neuropathy or retinopathy and to manage healthy nutrition with the help of low glycemic index foods.
They are efficient and easy to use solutions in order to manage day-to-day complications of the disease.